Authenticity:
the final frontier.
In order to provide Vox Media’s target customers with the experience they need, I’m spending a lot of time thinking about what makes up communities, social engagement and advocacy as a unified strategy.
This strategy will be powered by a vertically-integrated platform that helps engage and encourage a wide range of audiences that include customers, advertisers, employees and partners.
Humans want to connect with other humans in authentic conversations that help them succeed personally and professionally, not just receive republished marketing content or artificial support.
Vox Media is building brands that thrive on what integrated education, advocacy, community and social connections provide.
No Trolls Allowed
By far the greatest threat to communities facing the internet community. I have a solution. Discriminate against them. Lock them out. Don’t even create a place for them...